Improve online visibility in Northampton

Posted on August 20, 2014 at 7:54 am

Why do top web development companies always focus on improving the usability of a website in a detailed manner? Usability can make or break the reputation of a website. Your website should motivate the visitors to come back and if people can’t use a site properly, they will get easily distracted. A top quality web development company in Northampton always concentrates hard to build an easily accessible and highly useful website for the visitors. Here are the most significant factors that increase the usability of a website in the best manner:

Content

When the visitors open a highly usable website, they can see around 90 % of the content that they are looking for quite easily and an average site reveals only 50 % to 60 % of the content. You can always associate a lot of unwanted ads, irrelevant graphics and complicated navigation with a substandard site. The content plays the most prominent role in making the web usability really superior and if you do not have quality content on your site, web pages will certainly look meaningless. A reliable web development company in Northampton will give adequate importance to content during the design process.

Page layout

If you want to display the content in an attractive fashion, your page layout should be really good. Page layout always determines how the content is displayed on the page and quality layout keeps the visitors stay on the site. If visitors cannot find the content easily and quickly, they may leave your site and that is exactly where the importance of maintaining your pages simple and clean comes in. Top developers will teach you how to position your content properly and it is being done by offering highly attractive grid layouts. Such a method of approach improves the usability in the best possible manner. You need to place primary content in the most important column and smaller columns can be used to place different elements like advertising, navigation and non-essential graphics as well.

Colours

Colours always influence the web usability and certain standard colours can be used with web browsers that represent links. For active links, you can use red colour and violet colour can be used for visited links. For other types of links, you can use blue colour as well. Using too many colours can cause confusion in the minds of the visitors and every element should be represented using the right colour. A competent web development company in Northampton selects colours with proper care and planning and they will always have better understanding about how to make a good colour palette.

<HTML>

If you do not know how to write valid HTML, you will not be able to maintain your site highly usable for the visitors. Top developers will have deep knowledge about different aspects of HTML and they will teach you how to apply the latest version of HTML to improve usability with utmost efficiency.

Conclusion

Better application of CSS properties will certainly improve the usability of your website and the load time also plays a key role in keeping the site user-friendly. The bottom line is that if you want to improve the usability in the best manner, you should hire a reliable and reputed web development company in Northampton.

 

Posted in Development